15.09.2022
3200

9 Ways to Use Chatbots – Generate a Better User Experience

Aabhas Vijay
the founder of littlelittlesteps and Avija Digital
Reading time: ~6 min

Whether you realize it or not, technology is slowly setting foot in every aspect of our life. The same is the case with chatbots. They are around us all the time and they assist us in many random tasks yet we barely notice. Like you might have asked Siri about weather updates or to translate anything without realizing that it is a chatbot helping you out.

Content:
1. What is an AI chatbot, exactly?
2. Way 1. Quick replies
3. Way 2. Provides customer support
4. Way 3. Saves time
5. Way 4. Useful business insights
6. Way 5. 24/7 availability
7. Way 6. Generate quality leads
8. Way 7. Takes over customer service pressure
9. Way 8. Personalized experience for user
10. Way 9. Works as a search engine
11. Last Words On Generating Better User Experience With Chatbots
***

AI chatbots are the future. It has helped many businesses to unload the pressure of customer services and keep up with the best user experience along with saving them from using a major chunk of money in their operational process.

Do you know an amazing fact? 

Around 50% of consumers are comfortable with using AI chatbots and more than 50% admit that they would love to use chatbots if they ensure a great user experience.

Let's get started.

What is an AI chatbot, exactly?

Chatbots are computer programs or software that initiate a conversation with the user either by audible or textual inputs whereas the user interacts via speech or message. It is becoming a popular form of artificial intelligence that people have started to incorporate into their lives and businesses.

AI chatbot for business


According to experts, artificial intelligence chatbots are being introduced in the workers compensation sector to assist free up time for busy claim adjusters, allowing them to prioritize complex claims and better satisfy the increasing demands of tech-savvy and time-crunched injured workers.

See how helpful these are.

Here I have listed 9 ways in which chatbots have made the user experience a lot better.

Way 1. Quick replies

No one loves late replies specifically from customer service representatives. Customer's decisions greatly depend on what kind of treatment they receive as quick replies tend to convert customers more quickly.

Since chatbots have taken over business sites and social accounts a surge in customer conversion rate has been seen. Almost 60% of users now expect a chatbot to reply within 5 seconds. That's even before you decide to back out from an app.

Slow replies will always construct a bad image in the user's mind and no one wants that for their business, therefore, it's high time to upgrade your business with a chatbot.

Way 2. Provides customer support

Companies outsource live chat or use chatbot to make the user experience better by providing an additional channel for customer support services. The streamlined channels through which users approach a business are either on a phone call, email, or visiting a store.

Chatbot in customer-service


Chatbot has come in front as a new channel to access the business through mobile phones or computers. Like Facebook messenger chatbot is easily accessible if you have any compatible device and many businesses use a messenger chatbot to deal with customers, ensuring a great user experience. However, you can still implement office phone systems, email marketing, and other communication methods for better customer support.

More than 70% of customers expect a brand to provide them with chatbots service on messaging apps.

Way 3. Saves time

If you look around yourself you will see how everyone is in a rush with the number of things to deal with in 24 hours. In this fast-paced world, no one has the time or patience to wait hours and hours for a simple query to be answered. Chatbots have dealt with this problem as they don't make users wait; they are always there to listen to your query. 

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If you have a simple query like “location of the Italian restaurant” or “open timings of the restaurant” you can simply ask the chatbot and clear your query in a few seconds rather than wasting time in getting a reply and moving forward with your next decision.

Way 4. Useful business insights

Until you don't have a proper insight into your services you can not bring the required changes to your business. Chatbots provide a conversational channel through which users can easily communicate and share their likes or dislikes regarding the product or service. 

You can notice the trending queries and can add them on the FAQs page, or train chatbot with all the updated information that your user wants hence giving them a better user experience.

41.3% of customers use chatbots while making a purchase. This shows that you can get feedback on your product and services from maximum clients through chatbots.

Way 5. 24/7 availability

Another great thing about chatbots is that it provides customer service around the clock. They have no sleep time or weekends when they are not available. Around 65% of users say the 24/7 availability is the feature they love most about chatbots.

Sometimes a query is complex and can only be dealt with by a customer service representative, the chatbot can inform you about their availability time and you can speak to the agent then.  But in the absence of a chatbot, the user would just wait aimlessly and get annoyed by late replies. 

Way 6. Generate quality leads

Just driving traffic to your site is not worth it, the real thing that matters are quality leads which have a high chance of a conversion. Chatbot converse with the customer and processes the messages to analyze whether they are quality leads or just interested prospects.

Chatbots are a great way to analyze the behavior of quality leads and help your business improve the user experience accordingly. Once the chatbot figures out the quality lead it will offer them additional business material that can meet their needs.

Chatbots have the amazing ability to collect contact information of visitors 24/7 therefore, stats show that 55% of businesses using chatbots generate high-quality leads. However, you need to remember the importance of phone validation service for the utmost data accuracy.

Way 7. Takes over customer service pressure

Customers are always there with a query, they do not have a specific time in which they visit your business site or page and ask anything. Customer service representatives are available for a few hours a day therefore they are unable to cater to users' concerns on the spot 24/7.

Somedays the customer load can be overwhelming which becomes a lot of pressure on the customer service team, but that is not the case with chatbots as they are functioned to deal with multiple customers at the same time ensuring a better user experience.

The support team gets a sigh of relief knowing that chatbots can handle a basic level of queries and they are only needed if a query is complicated. As well as many businesses adopted the use of chatbots as it saves them a lot of bucks that they would have spent on support teams otherwise.

Way 8. Personalized experience for user

Chatbots can assess user behavior and provide a personalized experience to the user. From an owner of a small market stall to a famous brand all want their services and dealings to be tailored in a way that they perfectly match with customer’s needs.

Chatbots are programmed to understand customer behavior on an individual level; they can process your previous purchases and your search history and provide users with the most personalized suggestions. If users’ needs are met properly their conversion chance increases to manifolds.

Way 9. Works as a search engine

Reading a search engine our mind thinks of Google, Bing, etc. Initially, search engines were only able to process basic queries but now they can answer millions of questions in one click. 

Turn on voice search


The advancement in artificial intelligence has enabled chatbots to carry on a human-like conversation with users working as search engines. Chatbot has the ability to search the information which is fed into it and answer the user, it's pretty much the same as what search engines do. 

Chatbots can process textual as well as voice messages to answer the query. The user does not need to hustle from one page to another for a basic query like “availability of a product” or “store timings”. The chatbot can easily cater to all these queries.

Last Words On Generating Better User Experience With Chatbots

Incorporating chatbots in your services entirely depends on your business requirements. Investing in chatbots allows your support team to invest their time on high-priority issues of customers whereas chatbots can deal with basic level queries. This gives your business satisfied customers and that's what business owners wish for.