How to Integrate Google Contacts and Brevo: Step-by-Step Instruction

Google Contacts is a popular free service for storing and managing contacts. Brevo (formerly Sendinblue) is a universal cloud platform for digital marketing automation and CRM. It allows you to quickly and efficiently interact with potential and existing customers through various communication channels: email, SMS, WhatsApp, online chats, and chatbots. Working with both services will be much faster and more efficient if you automate the process of transferring data from one to another. This can be done by integrating both systems via the ApiX-Drive online connector. From our article, you will learn how to set up Google Contacts and Brevo integration and thus automate the transfer of new client contacts from the service for their collection to the digital marketing platform.

Automation of contact data transfer will completely free you from one of the routine work processes. Its main value is saving time and human resources, as well as eliminating errors that usually occur due to inattention. In addition, the integration of the information collection tool and the marketing platform will significantly speed up interaction with clients. This will improve your productivity, increase the efficiency of the department, and, accordingly, the company as a whole.

After setting up Brevo and Google Contacts integration via our online connector ApiX-Drive, you will be able to see and evaluate the results literally immediately. New contacts will be automatically transferred to the service for communication with clients and conducting marketing campaigns. Now you do not have to manually transfer names and surnames, phone numbers, email addresses, etc. Thus, you optimize your work, and your clients will receive accelerated feedback. By the way, according to Verint, an American developer of software for automation of interaction with clients, 65% of consumers call a quick response one of the most important aspects of good service.

To set up the Google Contacts integration with Brevo, first create a new connection. To achieve this, click the appropriate button.

Select the data source system. This is Google Contacts. Click “Continue”.

Choose the action “Get CONTACTS (new/modified)”. Click “Continue”.

Connect your Google account to ApiX-Drive. For this, click the appropriate button.

Specify the login of your Google personal account. Click “Next”.

Specify the password of your Google personal account. Click “Next”.

Provide ApiX-Drive access to work with your Google account. For this, click “Continue”.

Here, be sure to check all the boxes and click “Continue” again.

When the connected account appears in the list of active accounts, select it and click “Continue”.

There are no additional settings for the Google Contacts system, so just click “Continue”.

You can set up a data filter. In this case, there is no need for this, so you can also click “Continue”.

Now, you see an example of data for one of your contacts in Google Contacts. If everything suits you, click “Continue”.

You have now completed setting up Google Contacts as a data source.

Now, you can proceed to setting up the data receiver. For this, click "Start Configuring Data Destination".

To set up the Brevo integration with Google Contacts, select the data receiver system. You need Brevo. Click “Continue”.

Choose the action “Add/Update CONTACT”. Click “Continue”.

Connect your Brevo account to ApiX-Drive. For this, click the appropriate button.

In this window, you must specify the API key. 

To get the API key, go to the settings of your Brevo personal account. Then, go to the SMTP & API section.

Click on “API Keys” and “Generate a new API key”. 

Specify a name for the new key and click “Generate”.

Copy the API key and click “OK”.

Paste the API key into the appropriate field in ApiX-Drive. Then, click “Continue”.

When the connected login appears in the list of active accounts, select it and click “Continue”.

Select the List to which new contacts will be added.

Here, you see the Brevo fields for creating new contacts. You can assign variables from Google Contacts to these fields. To do this, place the cursor on the desired field and select the appropriate data from the drop-down list.

When all the necessary fields are filled in, click “Continue”.

Now, you see an example of the data that will be sent to Brevo as new contacts for each new contact from Google Contacts. If you are not satisfied with something, click “Edit” and you will go back one step. In order to check the correctness of the settings, click “Send test data to Brevo”.

After successful sending, go to Brevo and check the result.

If you are satisfied with everything, return to ApiX-Drive and continue setting up.

Setting up Brevo as a data receiver is successfully completed.

In order for data transfer to occur automatically, configure auto-update. Click on the green button “Enable update”.

Click on the gear button.

Select the interval for the operation of the connection. For example, once every 5 minutes. Additionally, here you can give the integration a new name and assign it to a specific group. Click “Continue”.

That's all. The integration was completed. You did it. Congratulations!

After you have completed the Google Contacts & Brevo integration setup according to our instructions and enabled auto-update, the systems will start working together in a smooth manner. Brevo & Google Contacts integration will free you from routine, monotonous manual work. From now on, you will not have to manually transfer customer or lead contacts from one platform to another. This process will be fully automated with our online connector ApiX-Drive. As a result, you will be able to focus on improving customer interactions, developing new marketing strategies, and other tasks that will help your business reach a new level.